ON-DEMAND Webinar – NAIA-SIDA Series: How To Connect With Local Media Outlets During COVID-19
College Sports Information Directors of America
Related Content
- CoSIDA Professional Development & Continuing Education (link)
On-Demand NAIA-SIDA Continuing Education Webinar Series (Presented by Capital One)
How To Connect With Local Media Outlets (TV, Newspaper, Online) During COVID-19
Original Date: Tuesday, November 10, 2020
Watch the discussion with two media members from Kentucky (print and TV media) who offer their insights and suggestions on how SIDs can best work with their local media during this CoVID-19 crisis. Due to budget cuts around the country in media, many news stations aren’t able to cover teams like they normally would, and panelists Brian Milam and Kal Oakes discussed how to work with media to get content they need for their recaps, website posts, notebook blogs, print newspaper and live sports segments on the news. They offered strategies on how an SID can best get attention in a crowded market, and the importance of building relationships and trust - and how you go about creating those strong relationships with your local media so that your stories will be told.
Watch (or listen via podcast) to Brian, Kal and moderator Jenny Elder as they answer the questions sent in by attendees.
Panelists
Brian Milam – Sports Director at WKYT – CBS affiliate in Lexington, Kentucky @brianwkyt
Kal Oakes – Sports Editor at Georgetown News-Graphic – local newspaper in Georgetown, Kentucky @oaksie72
Moderator
Jenny Elder – Georgetown College, Sports Information Director @GCAthletics
Watch this webinar on YouTube, or search for it via your favorite podcasting platform. Click here to watch on-demand with an automatically generated full transcript.
Listen via CoSIDA Podcasts
CoSIDA · NAIA-SIDA Continuing Education Series
Go to CoSIDA.com/ProfessionalDevelopment for details on upcoming webinars, registration links, and to watch past sessions on-demand.
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M At-Large Academic All-America Announced (NCAA, NAIA, College Division)
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