Storytelling in 2026: Where communications, social, and content converge

This webinar looks at storytelling in 2026, and how the landscape is changing as communications, content creation, and social media merge. We’ll explore what that means for how teams and organizations work, and we’ll turn to the people at the center of it all: the athletes. How do they want their stories told? What content of themselves do they want, and how much of the process do they want to own?

Join us to hear from:

• Gracelyn Richards - University of Alberta, Pandas Curling Student-Athlete
• Arthur Ward - University of Regina, Communications Strategist
• Ben Fisher (Moderator) - Queen's University, Digital Marketing, Brand, and Communications Specialist