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Public relations moves to the center of the marketing mix as PR, social media, and storytelling drive integrated campaigns, innovation, and...

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Facebook changes boost local marketers: higher engagement, top stories, Graphrank-style ranking bias toward localized content—learn to think local...

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Gallaudet University's Sports Information uses QR codes to replace printed game programs, go green, boost mobile access, and deliver up-to-date fan...

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Explore Heidi Grant Halvorson's Nine Things: specific goals, seizing opportunities, tracking progress, grit, willpower, and replacing bad habits to...

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You’re the in-house social media team: align goals, craft a plan, set metrics, recruit ambassadors, and celebrate wins to boost brand and ROI and...

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CoSIDA Corner by Tom Di Camillo on the evolving role of SIDs as strategic communicators in college athletics, plus NACDA collaboration and industry...

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CoSIDA: College Sports Information Directors of America releases 2010-12 annual review; view the 2011 report (PDF) by Jeff Hodges. Calendar:...

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CoSIDA Publications Contests 2011-12: guidelines, deadlines, entry forms (PDF/Word/Doc), divisions, districts, and submission rules for college...

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Learn key media relations tips for pitching stories to reporters: build trust, craft timely, newsworthy pitches, and engage with journalists...

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CoSIDA Continuing Education: On-demand audio & transcripts on geolocation/mobile location-based apps for athletics, with Jeff Kirchick, Cassie Gage...

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CoSIDA Scholarships 2012-13: undergrad & postgrad awards, Langston Rogers/Wylie Smith scholarships, Langan Internship Grant; deadlines Apr-May 2012...

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CoSIDA archive: On-demand CoverItLive session on using mobile location-based apps, with transcripts and audio from the Sept. 29 membership education...

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