News archives

2011 PR and communications tactics: SEO, measurement, media monitoring, digital media, newsletters, and news releases to boost exposure and audience...

5 ways to stand out on Twitter: share opinion on links, ask questions, share tips, be controversial, and be yourself to boost engagement and...

UW-Madison ranks among the most influential colleges on Twitter (Klout) and tops TrendTopper online-brand list, showing a strong campus social media...

Five must-read reports on social media and public relations, including Pew Internet, Vocus Planning Survey, HBR's The New Conversation,...

Metro hires a reporter to cover itself in Portland, blending journalism and public relations. A look at self-reporting, transparency, and public...

Remembering C. Robert Paul, Jr., CoSIDA president, USOC archivist, and Penn SID who built the Big 5 and Penn Relays; a cornerstone of Olympic...

At the NCAA Convention, Bob Williams urges strategic athletics communications—align messages with actions, highlight student-athletes, and expand...

Discover a Facebook obsession infographic with usage statistics, 2010 trends, and questions about its connective power; full graphic at...

CoSIDA: Jon Cole shows how The Citadel uses PDF article booklets to archive coverage, save paper, cut costs, and streamline media relations for...

CoSIDA covers NCAA Convention in San Antonio: athletic communications, Academic All-America expansion, SAAC sessions, DII/DIII panels and...

Inside Phoenix Basketball shows how UW-Green Bay's four-person athletic communications team produces live, off-site coaches shows for Phoenix Flix...

Profile of Kirk Sampson, Auburn's assistant athletic director for media relations, shaping national coverage ahead of the Auburn–Oregon BCS title...