College Sports Information Directors of America

Articles below divided into three categories: Professional Development, New Media/Social Media and General Sports News.

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PROFESSIONAL DEVELOPMENT

• Public relations professionals are good ethical thinkers, study finds
• Can’t We All Just Get Along?
• A Look at Working With Generation Y Adults, by Lindsey Schutte, www.mediapost.com There are lots of recent stories on the Generation Y age group, and this researcher says bashing the upcoming generation is simply a disservice. Here are her thoughts on working with/conversing with Gen Y’ers.
• Social Media Tug of War, by Michelle Tripp, brandforward.com This marketing and social media strategist asks where social media belongs in the grand scheme of marketing/PR/branding. Who owns social media? Who should be managing social media? Is it part of public relations? Marketing? Or is it account planning? The author calls for collaboration between all interested parties.
• A Brave New Media? Colleges Hire Official 'Sports Writers' [to increase website content, positive awareness, by Dustin Dopirak, The Daily News-Record (Harrisonburg, Va.)]
• Florida State sport management study on game day programs: Examining vendors and consumer behavior, by Mar Magnusen and Jeffrey James

NEW MEDIA/SOCIAL MEDIA

• Controlling Social Media Many teams, schools, conferences, and leagues have been working to develop guidelines and standards for how to best use and regulate innovative Facebook, Twitter, YouTube social media tools, among others. The Southeastern Conference (SEC) recently made headlines with the release - and re-release - of its latest policy, perhaps the strictest set of guidelines yet.
• The Social Media Tug of War (brandforward.com) Who owns social media? Who should be managing social media? Is social media a part of public relations? Is it account planning? Marketing? Or maybe it's a broadcast medium? The author explores where social media belongs in the grand scheme of things.
• Tennis official a-Twitter: US Open players, entourages, warned about use of Twitter at competition
• ESPN will debut cutting-edge hologram technology on-screen in the spring
• Google Wave Arrives this Month, Area You Ready? New Social Media real-time communications platform to be introduced at end of September

GENERAL SPORTS NEWS

• Senator Ted Kennedy's sports legacy: Title IX
• NCAA/AFCA RESPECT Campaign: Pregame handshake sets right tone for sportsmanlike football season, NCAA Double-a Zone
• NCAA News: SID's becoming participants in crisis-management teams
• Remembering Javi: Oklahoma Athletics rallies around volleyball coach upon loss of son, 4, by Wendall Barnhouse, Big12Sports.com
• Shorter's Walking Miracle: Shorter College (GA) soccer star Tamar Watson's amazing comeback from tragic car crash
• Tim James' journey from NBA to Iraq: Former Miami and Miami Heat player Tim James finds himself in the thick of war, not because he has to be there but because he wants to be there, by Dan Le Bat, The Miami Herald
• Jim Abbott of Oklahoma City University Named NAIA-ADA Athletics Director of the Year: National award winner selected from conference pool
• For small (football) schools, there's a big payoff to road trips
• Who's who in women's basketball to gather in Greensboro (NC) to support Kay Yow/WBCA Cancer Fund 4Kay Golf Classic
• David and Golaith: For small (football) schools, there's a big payoff to road trips
• (Lowe’s Senior CLASS Awards Announces Candidates For NCAA® Division I Men’s & Women’s Soccer and Football Honors)
• No news is bad news: Decline in local coverage pushes sports to innovate
• Pittsburgh Post-Gazette Launches Exclusive, Member-Only Web site
• NBA TV, NBA.com will provide extensive coverage during the Naismith Memorial Basketball Hall of Fame Enshrinement (Sept. 11): Jordan, David Robinson head class
• Official Band of ESPN's 2009 college football coverage across all platforms throughout season? Dave Matthews Band
• ESPNBoston.com To Launch September 14 Daily Sports News and Info Hub for New England Fans
• SEC, ESPN partner to create academic Web site - The SEC Academic Network to spotlight non-athletic success

Calendar

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