Fall Continuing Ed Series: CoSIDA St. Louis Convention video on Social Engagement: What's working an
College Sports Information Directors of America
Below is the link to the first video of the Fall 2012 CoSIDA on-demand continuing education series entitled "Social Media 2.0: Content Engagement - What Your Audience Wants, What is Working and What's Trending."
Each session was video-taped at the 2012 CoSIDA St. Louis Convention and the series is a prominent piece of our fall continuing ed initiatives.
CoSIDA thanks our corporate partner NewTek, CoSIDA's Official Continuing Education Video Production Provider, for the video services provided in St. Louis and for their support of our continuing education program.
Following their launch date, each video will be housed on CoSIDA's YouTube video channel for on-demand viewing.
Fall 2012 CoSIDA Online Continuing Education Schedule (on-demand)
SEPTEMBER
Tue. 11: Social media 2.0: Content Engagement: What your audience wants, what is working today and what's trending
Time: 1:14 (from CoSIDA St. Louis Convention, June 24, 2012)
LINK: http://youtu.be/Cz-OSqmdcyk or click on video above
Presenters: Ronnie Ramos, NCAA Managing Director of Digital Communications; Dana Thomas, NCAA Assistant Director of Social Media Strategies; Jeff Rubin, Syracuse University iSchool Associate Professor of Practice and SIDEARM Sports CEO (*pictured, left*); Spencer Kitley, CoverItLive Event Specialist
Using bes**t practices and case studies from intercollegiate athletics, the discussion focuses on what is - and is no**t - working today in athletic social media; making sure stakeholders are getting content from you that they cannot get elsewhere; how to* *best engage and listen to your audience; and best use of your athletic staff manpower to manage social media.
Next in the series: Tue. 25: Serving student-athletes: Are we getting it right?
Presenters: SAAC student-athletes: Alex Mendez (University of South Florida, NCAA Division I baseball); David Pillen (Abilene Christian, NCAA Division II football); Nafeesa Connolly (Simmons College, NCAA Division III volleyball); and Julie Teeple (Columbia College, NAIA basketball and volleyball)
Moderator: Eric McDowell, Union College-N.Y. (CoSIDA 2nd VP)
Student-Athlete Advisory Committee (SAAC) representatives from all divisions discuss communications challenges from their perspective and engage in a thoughtful Q&A session with CoSIDA members.