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PR in a Web 2.0 era: optimize media relations with SEO-friendly newsroom content—multimedia, research, quotes, and easy access for journalists,...

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CoSIDA Nominating Committee seeks 2010-11 Board candidates: College Division reps (West & SE), At-Large, 2nd/3rd VP. Apply by June 10 with resume to...

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CoSIDA E-Digest May 2010: NGU SID, Stabley Writing Contest, Q&A feature, convention details, award winners, professional development. Read PDF for...

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Real productivity: work in 90-minute sprints with breaks, balance effort and renewal, and lead with energy management for higher focus and...

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Explore automated sports reporting: Narrative Science's machine-generated stories from box scores, used by the Big Ten Network, reshaping sports...

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CoSIDA April 2010 E-Digest: leadership initiatives, NCAA meetings, San Francisco convention prep, branding updates, Academic All-America news and...

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CoSIDA hosts a May 11 NFL Perspective conference call with NFL PR leaders discussing non-traditional media, unified messaging, and media access for...

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Miami University honors longtime SID Dave Young, the 'Happy Man,' at Millett Hall memorial—25 years of integrity, mentorship, and dedication to...

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Is social media a must for PR pros? A debate between Kasey Scala and Rachel Kay on Twitter/LinkedIn, relationships, and strategic PR use for...

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Commentary on developing a social media policy for college sports information directors: prerequisites, strategy, admin support, Part One and best...

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NCAA signs a 14-year, $10.8B TV deal with CBS/Turner for DI men's basketball (2011-2024); expanded funds for student-athletes and 68-team expansion...

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Social media makes PR more effective by building lasting relationships with influencers, media and customers, while stressing strategy, budget, and...

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