NCAA signs a 14-year, $10.8B TV deal with CBS/Turner for DI men's basketball (2011-2024); expanded funds for student-athletes and 68-team expansion...
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Social media makes PR more effective by building lasting relationships with influencers, media and customers, while stressing strategy, budget, and...
Read PostApril 2010 CoSIDA E-Digest: convention details, workshop/hotel registration, publications contest results, professional development, scholarship...
Read PostObituary for Ken Isaak, Fresno Pacific sports information director (1991-2007), innovator of Sunbirds Sportsline and NAIA/GSAC leader; memorial...
Read PostCoSIDA board call minutes (April 1, 2010): committee updates, sponsorships, convention planning in San Francisco, ethics, awards, branding, and...
Read PostProfiles in PR: Charles Bloom, SEC Associate Commissioner for Media Relations, on sports PR, SEC media policy, social media, and fan engagement -...
Read PostCoSIDA March recap: convention plans for SF 2010, leadership initiatives, webinars with NFL/FOX, Academic All-America updates, branding and...
Read PostPR pros urge a balanced mix of traditional media and social outreach, stressing tailored strategies and audience engagement over hype. For brands...
Read PostJon Cole argues digital media replaces printed college sports guides, detailing cost savings, faster updates, and a shift toward online, streaming,...
Read PostMarch CoSIDA E-Digest: professional development articles, member Q&A, convention info, scholarship opportunities, and publication contest details...
Read PostExplores how digital media erodes traditional scoops in sports journalism and reveals four paths: analysis, predictions, historical context, and...
Read PostCoSIDA February recap: leadership initiatives, divisional SID updates, webinars, convention planning, Academic All-America, and March–April deadlines.
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