College Sports Information Directors of America

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• CoSIDA Professional Development & Continuing Education

ON-DEMAND WEBINAR CAPITAL ONE LISTENING & LEADING WEBINAR

Adjusting On The Fly: How to prepare for sudden competition disruptions, cancelations & scheduling issues.
Date Recorded: Thursday, December 14, 2020

In a discussion taped on December 14, 2020, these communications leaders from NCAA Division I, II and III and the NAIA explored the hot-button issues and crisis planning facing athletic communicators right now as we all face (daily) disruptions and sudden changes to our sports schedules. The panel covered lots of territory and offered strategies to “adjust on the fly” to cancelations, opponents which are changed at the last minute due to COVID protocols, scheduling multiple events in the same day, the art of messaging and communicating to all constituents on all your platforms as the information changes rapidly, and so much more.

They discussed:

• Things to remember as you plan and coordinate your messaging about breaking news concerning event changes, additions and cancelations; this includes important steps in working the opponent on announcements, timing, wording, etc.
• The importance of having a good rapport and trust built with your coaching staffs.
• How to best communicate with coaches so you know early in the process that there may be a change/addition and to keep everyone in a consistent messaging style
• Who are your go-to people for staffing when you have to scramble? How do you build those connections with SIDs at other schools or your own department staff who may be able to help in a pinch?
• How to involve IT/facilities/events personnel in the planning and ways to keep communications flowing with them
• The importance of establishing a solid line of communication and great collaboration between the conference office and the athletic department when it comes to schedule/competition changes, with examples offered
• Website updates/social media updates: What's the plan? Who handles what? How do you work with your university communications staff on all these rapid changes?
• Ideas and suggestions on how to help SIDs stay mentally, physically and emotionally sharp and lower stress levels during this unprecedented time
• Final takeaways and “lessons learned” on how athletic communicators can best prepared to do this crisis planning

Presenters

• Kevin Davis – Coastal Carolina University, Assistant AD for Media Relations
• John Paquette – Big East Conference, Senior Associate Commissioner for Sports Media Relations
• Shelby Scott – Missouri Valley College, Assistant SID/Heart of America Conference SID
• Phylicia Short – Queens (Charlotte), Asssistant AD for Communications

Moderator
Ira Thor – New Jersey City University, Senior Director of University Communications

Watch this webinar on YouTube, or search for it via your favorite podcasting platform. Click here to watch on-demand with an automatically generated full transcript

CoSIDA · Listening & Leading Series - COVID-19

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Calendar

Important Dates

All Events +

• 06/23/26 / 11:59 P.M. M/W At-Large Academic All-America National Ballot Voting Deadline (NCAA, NAIA, College Division)
• 06/30/26 / 11:59 P.M. M/W Track & Field/Cross Country Academic All-America National Ballot Voting Deadline (NCAA, NAIA)
• 07/07/26 / 12:00 P.M. W At-Large Academic All-America Announced (NCAA, NAIA, College Division)
• 07/08/26 / 12:00 P.M. M At-Large Academic All-America Announced (NCAA, NAIA, College Division)
• 07/14/26 / 12:00 P.M. M Track & Field/Cross Country Academic All-America Announced (NCAA, NAIA)
• 06/07/26 / All Day 2026 CSC Unite Convention in Las Vegas
• 06/08/26 / All Day 2026 CSC Unite Convention in Las Vegas
• 06/09/26 / All Day 2026 CSC Unite Convention in Las Vegas
• 06/09/26 / 11:59 P.M. Baseball Academic All-America National Ballot Voting Deadline (NCAA, NAIA)
• 06/10/26 / All Day 2026 CSC Unite Convention in Las Vegas
• 06/16/26 / 12:00 P.M. Softball Academic All-America Announced (NCAA, NAIA)
• 06/16/26 / 12:00 P.M. M/W At-Large Academic All-District Released; National Voting Begins (NCAA, NAIA, College Division)
• 06/16/26 / 11:59 P.M. M/W Track & Field/Cross Country Academic All-America Nomination Deadline (NCAA, NAIA)
• 06/23/26 / 12:00 P.M. M/W Track & Field/Cross Country Academic All-District Released; National Voting Begins (NCAA, NAIA)
• 06/23/26 / 12:00 P.M. Baseball Academic All-America Announced (NCAA, NAIA)
• 06/23/26 / 11:59 P.M. M/W At-Large Academic All-America National Ballot Voting Deadline (NCAA, NAIA, College Division)
• 06/30/26 / 11:59 P.M. M/W Track & Field/Cross Country Academic All-America National Ballot Voting Deadline (NCAA, NAIA)
• 07/07/26 / 12:00 P.M. W At-Large Academic All-America Announced (NCAA, NAIA, College Division)
• 07/08/26 / 12:00 P.M. M At-Large Academic All-America Announced (NCAA, NAIA, College Division)
• 07/14/26 / 12:00 P.M. M Track & Field/Cross Country Academic All-America Announced (NCAA, NAIA)
• 06/07/26 / All Day 2026 CSC Unite Convention in Las Vegas
• 06/08/26 / All Day 2026 CSC Unite Convention in Las Vegas
• 06/09/26 / All Day 2026 CSC Unite Convention in Las Vegas
• 06/09/26 / 11:59 P.M. Baseball Academic All-America National Ballot Voting Deadline (NCAA, NAIA)
• 06/10/26 / All Day 2026 CSC Unite Convention in Las Vegas

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