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Six PR tips for social: listen first, explore channels beyond Facebook, push B2B past LinkedIn, plot-driven campaigns, measure value beyond...

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Discover why storytelling drives social media success in sports. Learn from UCSB Our Stories, fans, and big-picture narratives that build engagement...

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Learn how social media loyalty builds trust and advocacy, protects brand reputation, and prevents crises with responsible-use training and loyalty...

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Study finds athletic departments rarely train student-athletes on Twitter, often monitoring their posts—and urges clear guidelines and front-end...

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Learn the 9 social media do's and don'ts for student-athletes: privacy, retweets, personal branding, and smart posting to enhance your reputation...

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CoSIDA Corner by Shelly Poe: updates on athletics communications, NACDA partnership, conventions, SAAC, education, internships, and Executive...

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CoSIDA Corner: Doug Vance named executive director, focusing on advocacy, NACDA partnership, and strategic communications for NCAA, NAIA, CIS, and...

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NCAA.com, redesigned with Turner Sports, offers adaptive design across devices, Championships Central, personalized feeds, expanded scoreboards and...

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Join SIDEARM's Burly30 this November to support the Edson family through CoSIDA's cancer fundraiser: grow facial hair donate or sponsor for Rob and...

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NCAA reports highest-ever Division I Graduation Rate (GSR) for 2006 entrants at 82%, with Football Bowl Subdivision at 71% and African-American...

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PR must shift from talkers to makers with visual storytelling, DIY skills, and five steps to redefine PR, hire makers, and boost client outcomes for...

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Discover why people share content on social media, key sharing motivations, and the visual-content surge (photos/infographics) with stats and...

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